The Man From Memphis
There is a mystical aura about people who become legends — that something extra that sets them apart, making them a little more than just mere mortals. With legends, the last name usually does it for recognition like Humphrey Bogart, Marylin Monroe, Frank Sinatra, Marlene Dietrich - but there is one legend who is so well known, so familiar, that we often just refer to him by his first name: Elvis. But what exactly was it that made Elvis Presley such a huge legend?
The man and his music
Contrary to popular belief, Elvis wasn’t the musician who invented rock and roll. However, he is credited for making it intensely and irrevocably popular. What Elvis did wasn’t exactly unprecedented because there were other musicians like Chuck Berry and Bill Haley who were also into the music. However, it was Elvis’ musical and entertaining style that set him apart.
Unlike his contemporaries, Elvis’ music was a mix of country, western, gospel, rhythm and blues; the kind of popular music he grew up listening to. At a time when there was still a racial divide between blacks and whites in America, Elvis took black R&B and incorporated it into his music. During his life and career, he blurred many racial, social and musical barriers, something that many musicians during his time were unable or unwilling to do.
Sex and rock and roll
Clean-cut white rock and roll was the popular music in his era but Elvis took this seemingly tame genre and changed it overnight. With his gyrations, frenzied dancing, vocal styling, sensual good looks and unabashed sexuality, Elvis produced an image of fun and good times with a healthy dose of sensuality. It outraged conservatives but it earned Elvis millions of young fans.
His live performances and TV appearances only cemented his growing popularity. His music was hard, fast and extremely potent. Elvis became a highly commercial success. His records topped the charts, his concerts were sold-out and he even starred in 33 films. Today, his record sales have topped the one billion mark, making him the most marketable artist in history.
The legend of Elvis
Elvis’ legend is multi-faceted, composed of his unique and witty style and image which richly combined his sensuality, appeal and sense of humor. Add to that the numerous stories of his good will and humility. His fame has grown over the years and continues unabated to this day, fed by a strong cult following.
Elvis probably never knew he’d become a legend and he would probably be looking on in amusement if he were alive today, but his impact on popular culture and on the lives of millions has undoubtedly made him the legend we know and love.
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